February 4, 2014 @ 9:30 am – February 4, 2014 @ 5:00 pm
Elihu Harris State Building Room 2
1515 Clay Street
Oakland, CA 94612
Heidi Nutters

The San Francisco Bay and Elkhorn Slough National Estuarine Research Reserve’s are excited to announce an innovative training series:

“Communicating Climate Change: Effective skills for engaging stakeholders, partners and the public” with Cara Pike of the Social Capital Project

This two-part training series will help you develop concrete solutions and strategies for your climate communication and outreach work and includes two stand-alone workshops held both in the San Francisco Bay and Monterey Bay areas. 

Day 1: Communicating Coastal Climate Impacts to Diverse Audiences

Oakland, CA

February 4, 2014

9:30am – 5:00pm


Participants will join climate and environmental communication expert Cara Pike for an in-depth training in climate communication best practices. Through lecture and group discussion participants will learn about public opinion trends for the San Francisco and Monterey Bay areas and how to frame coastal climate impacts messages for a range of audiences.  Interactive exercises will provide participants the opportunity to work with other coastal managers and, public engagement and outreach specialists to develop “a climate story”. Participants will leave with a draft climate presentation that can be used to reach and motivate their target audiences.

Workshop Format:

This 1 day workshop will be held at two locations, the registration fee is $60, and includes your attendance in a follow-up webinar that will take place on March 19, 2014, more details to follow. The fee also includes lunch and materials.


There are two location options for this workshop. To register for the Oakland workshop, click here.

Workshop Materials 

The presentation slides and accompanying materials from the February 2014 training are available below.

Communicating Climate Change — slides from workshop

Public Opinion in CA_SF

REGREEN segment chart and map

REGREEN values


Public Opinion Sea-Level Rise

Topos Platform

T&T_5-D approach

T&T_Public Story Worksheet

T&T_Who are the Six Americas_1